party political broadcast

party political broadcast
n
(in Britain) a short broadcast on radio or television made by a political party to try to persuade people to vote for it, e.g. in a general election. There are special rules to make sure that each party is allowed a fair amount of time for such broadcasts.
  Such broadcasts in the US are called paid political broadcasts, or, more generally, ‘political advertising’. The FCC requires television companies to give political parties and candidates ‘reasonable access’ but does not say how many advertisements are allowed.

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Universalium. 2010.

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