Revson, Charles H

Revson, Charles H

▪ American businessman
born Oct. 11, 1906, Boston
died Aug. 24, 1975, New York City

      American businessman who turned a $300 investment into the largest retail cosmetics and fragrance manufacturing firm in the United States, with more than 3,000 products and annual sales at his death of $605,000,000.

      The son of a cigar maker, Revson's first job was in a dress store as a salesman. He soon joined a cosmetics firm and sold nail polish, but he quit in 1932 when he was passed over for the position of national distributor. That same year, during the depths of the Great Depression, Revson joined with his brother Joseph and a chemist, Charles Lachman, and started Revlon with $300 as capital. Their nail polishes were thick and smooth and were offered in more shades than any other company had. Revson concentrated his early sales in beauty salons and then later turned to drug and department stores. Revson was also the first to introduce matching lipsticks and polishes. He was a strong believer in advertising and developed exotic and romantic names for his products, such as Fire and Ice, Plum Lightning, Moon Drops, and Ultima II.

      Revson had a reputation as a demanding perfectionist, and his firm had a high turnover in executives. Both of his original partners had resigned by 1965, and his other brother, Martin, who had joined the company in 1935, resigned in 1958. Revson diversified in 1966 into the pharmaceutical industry. At the time of Revson's death from cancer, Revlon products were sold in 85 countries.

* * *


Universalium. 2010.

Игры ⚽ Поможем написать курсовую

Look at other dictionaries:

  • REVSON, CHARLES HASKELL — (1906–1975), U.S. industrialist. Born in Boston, Revson got his first job as a textile buyer in New York City. He was sales manager for a nail polish firm when, in 1923, he resigned to begin his own company, Revlon, Inc., with his brother Joseph… …   Encyclopedia of Judaism

  • Charles Revson — Charles Haskell Revson (October 11, 1906 – August 24, 1975) was a pioneering cosmetics industry executive who created and managed Revlon through five decades. Contents 1 Early age 2 Founding of Revlon 3 Quiz show scandals …   Wikipedia

  • Charles Revson — Charles Haskell Revson (* 11. Oktober 1906 in Somerville, Massachusetts; † 24. August 1975 in New York City) war ein US amerikanischer Kosmetikproduzent, der durch das von ihm gegründete und geleitete Unternehmen Revlon weltberühmt wurde. Während …   Deutsch Wikipedia

  • Revson — ist der Name folgender Personen: Charles Revson (1906–1975), US amerikanischer Unternehmer Peter Revson (1939–1974), US amerikanischer Automobilrennfahrer Diese Seite ist eine Begriffsklärung zur Unterscheidung mehrerer mit …   Deutsch Wikipedia

  • Charles H. Revson Foundation — The Charles H. Revson Foundation was founded in 1956 by Charles H. Revson, the founding President of Revlon Cosmetics as a vehicle for his charitable giving. Mr. Revson willed half his estate to the Foundation upon his death. [1] Contents 1… …   Wikipedia

  • Peter Revson — Former F1 driver Name = Peter Revson Nationality = flagicon|USA American Years = F1|1964, F1|1971 F1|1974 Team(s) = non works Lotus, Tyrrell, McLaren, Shadow Races = 33 (30 starts) Championships = 0 Wins = 2 Podiums = 8 Points = 61 Poles = 1… …   Wikipedia

  • Peter Revson — Automobil /Formel 1 Weltmeisterschaft Nation: Vereinigte Staaten …   Deutsch Wikipedia

  • Revlon — Infobox Company name = Revlon Incorporated type = Public (Nyse|REV) genre = foundation = 1932 founder = Joseph Charles Revson, Charles Lachman location city = New York City, New York location country = flagicon|USA location = locations = area… …   Wikipedia

  • Ferncliff Cemetery — and Mausoleum is located on Secor Road in the hamlet of Hartsdale, town of Greenburgh, Westchester County, New York, about 25 miles north of Midtown Manhattan. It was founded in 1902, and is non sectarian. Ferncliff has three community mausoleums …   Wikipedia

  • The $64,000 Question — Genre Game show Written by Joseph Nathan Kane Directed by Joseph Cates Seymour Robbie Presented by Hal March Country of or …   Wikipedia

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”