British Leyland Motor Corporation, Ltd.


British Leyland Motor Corporation, Ltd.

▪ British company
      historic British automotive corporation. It was formed through the 1968 merger of British Motor Holdings Ltd. and Leyland Motor Corp. Ltd. to create the entities known as British Leyland Motor Corporation, Ltd. (1968–75), and British Leyland Limited (1975–78). It was renamed BL PLC in 1978. With headquarters in London, the company had interests in about 95 percent of the British automotive industry, and it manufactured vehicles ranging from commercial trucks and buses to private automobiles, construction equipment, and engines.

      Leyland, initially the dominant partner in the merger, was the first British manufacturer to concentrate on commercial vehicles. James Sumner of Leyland, Lancashire, built his first steam-driven wagon in 1884; and in 1896 he allied with the wealthy Spurrier family to set up the Lancashire Steam Motor Company, renamed Leyland Motors Ltd. in 1907, after its first experiments with gasoline engines. Except briefly in 1920–23, the company did not produce automobiles until 1961, when it acquired Triumph Motor Co. Ltd. (Triumph had begun in 1903 as a motorcycle manufacturer and began making cars in 1923.) In 1966 Leyland merged with another car manufacturer, The Rover Co. Ltd. (founded 1904), and the combined companies became Leyland Motor Corp. Ltd. The first chairman of the new British Leyland in 1968, Donald Gresham Stokes (Stokes, Donald Gresham Stokes, Baron), Baron Stokes, had also been the old Leyland's last chairman.

      British Motor Holdings Ltd. had a much more complex history, but basically it grew out of three auto manufacturers: Morris, Austin, and Jaguar.

      Early in the 20th century William Richard Morris (Nuffield, William Richard Morris, Viscount, Baron Nuffield Of Nuffield) (later 1st Viscount Nuffield) founded a garage in Oxford, which after 1910 became known as Morris Garages Limited. In the 1920s, with Cecil Kimber as general manager, it began producing the popular M.G. cars, which were manufactured until 1980, when they were discontinued because of rising production costs. The M.G. Car Company was created in 1927 and was absorbed by another Morris car company, Morris Motors Ltd., in 1935. In that same year, another organization, Wolseley Motors Ltd. (founded in 1901 and taken over by Morris in 1927), was similarly absorbed.

 In 1952 another venerable car manufacturer, Austin Motor Co. Ltd. (founded in 1905 by Herbert Austin (Austin, Herbert Austin, Baron)), merged with Morris Motors to form British Motor Corporation Ltd. It continued to turn out Austin, Morris, M.G., and Wolseley cars and the highly successful “Mini” series. Although production of the Mini Cooper ended in 1971, the model was relaunched in 1990 and by 2001 was selling internationally through parent company Bayerische Motoren Werke (Bayerische Motoren Werke AG) AG (BMW).

      The first Jaguar car was produced in 1936 by S.S. Cars Ltd. (founded 1932 in Coventry), which was renamed Jaguar Cars Ltd. in 1945 both to avoid the accidental reminder of the German SS and to highlight the name of the make that had proved to be most successful. Jaguar in 1960 bought Daimler Co. Ltd. (founded 1893), makers of limousines and other prestige cars; and in 1961 it bought Guy Motors Ltd. (founded 1919), a commercial-vehicle manufacturer.

      In 1966 Jaguar amalgamated with the Austin-Morris interests (i.e., the British Motor Corporation) to form British Motor Holdings Ltd., which two years later merged with Leyland to become British Leyland; in 1984 Jaguar was sold. With two successive name changes, British Leyland became BL Limited in 1979. The company assumed its current name in 1982. In 1981 BL entered into a joint venture with Honda Motor Company, Ltd., of Japan to produce Japanese-designed Triumph Acclaims in the United Kingdom.

      BL began selling its interests in the 1980s, and by 1990 the Ford Motor Company had acquired full ownership of Jaguar. BMW purchased Rover in 1994 but later sold the sport utility vehicle (SUV) brand to Ford, which continued to develop the Land Rover line of SUVs as part of its Premier Automotive Group. That group also comprised Aston Martin, Jaguar, and Volvo.

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Universalium. 2010.

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