OutKast


OutKast
▪ 2005

      Rap duo OutKast, which helped put Atlanta, Ga., on the hip-hop map in the 1990s, topped the charts in fall 2003 with the double album Speakerboxxx /The Love Below, which won three top Grammy Awards in 2004: album of the year, best rap album, and best urban/alternative performance for the boisterous “Hey Ya!”

      In the 1990s OutKast released a series of albums, each of which outdid its predecessor in sales and plaudits from the critics. Their music was regarded as the best exemplar of the often profane style of hip-hop that had emerged in southern cities and had thus become known as “Dirty South.” Their crossover masterpiece Stankonia placed at or near the top of most critics' “best of” lists in 2000. OutKast's Andre 3000 and Big Boi in effect became solo artists together with Speakerboxxx /The Love Below, on which each took the lead on one disc. In the process OutKast both renewed its mastery of “old school” rap, largely on the Big Boi-dominated Speakerboxxx, and continued its assault on the boundaries of hip-hop, primarily on The Love Below, on which Andre 3000 sang as much as he rapped and included a healthy dose of funk in the mix.

      Andre Benjamin (b. May 27, 1975, Atlanta) and Antwan Patton (b. Feb. 1, 1975, Savannah, Ga.) joined forces at a performing arts high school in Atlanta. Discovering their mutual admiration for hip-hop and the funk musicians that became their stylistic touchstones (Parliament-Funkadelic, Sly and the Family Stone, and Prince), they formed a rap group, 2 Shades Deep. Recording in a basement studio under the guidance of the Organized Noize production team, Andre and Antwan, now known individually as Dre and Big Boi, respectively, and collectively as OutKast, had a breakthrough hit single with “Player's Ball” in 1993. Soon after honour student Big Boi graduated (Dre had already left school to concentrate on music), the duo's first album, Southernplayalisticadillacmuzik (1994), went platinum. Featuring the hit “Elevators (Me and You),” OutKast's second album, ATLiens (1996), sold 1.5 million copies. Their third effort, the double-platinum Aquemini (1998), employed more live instruments and earned a Grammy nomination for the single “Rosa Parks.”

      As OutKast deepened the sophistication of its frequently life-affirming lyrics and broadened its musical eclecticism, it never lost its unique sense of humour. The group's image also became a signature, especially the increasingly flamboyant wardrobe of Dre (renamed Andre 3000), and their theatricality and stylish music videos became OutKast hallmarks. Propelled by “B.O.B” (“Bombs over Baghdad”), Stankonia shot up the charts and earned Grammy Awards for best rap album and best performance by a rap duo/group for the heartfelt “Ms. Jackson.” The separate nature of Speakerboxxx/The Love Below and the relocation of Andre 3000 to Los Angeles to pursue film acting, fueled rumours that the group might be ready to call it quits, but the end of the year found the duo preparing to collaborate on a film sound-track album.

Jeff Wallenfeldt

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▪ American music group
 American rap duo, formed in 1992, that put Atlanta, Ga., on the hip-hop map in the 1990s and redefined the G-Funk (a variation of gangsta rap) and Dirty South (often profane form of hip-hop that emerged in the U.S. South) music styles with their strong melodies, intricate lyrics, and positive messages.

      André Lauren Benjamin (byname André 3000; b. May 27, 1975, Atlanta, Ga., U.S.) and Antwan André Patton (byname Big Boi; b. Feb. 1, 1975, Savannah, Ga., U.S.) joined forces at a performing arts high school in Atlanta. Discovering their mutual admiration for hip-hop and the funk musicians that became their stylistic touchstones ( Parliament-Funkadelic, Sly and the Family Stone, and Prince), they formed a rap group, 2 Shades Deep. Recording in a basement studio under the guidance of the Organized Noize production team (hitmakers for Xscape and TLC), Benjamin and Patton, now known respectively as Dré and Big Boi and collectively as OutKast, had a breakthrough hit single with "Player's Ball" in 1993.

      In 1994 OutKast released their first album, Southernplayalisticadillacmuzik. A critical and commercial success, it highlighted the duo's originality and penchant for catchy hooks. ATLiens (1996), their follow-up, featured the hit "Elevators (Me and You)" and sold 1.5 million copies. OutKast's third effort, the double-platinum Aquemini (1998), employed more live instruments and earned a Grammy (Grammy Award) nomination for the single "Rosa Parks." As OutKast deepened the sophistication of its frequently life-affirming lyrics and broadened its musical eclecticism, it never lost its unique sense of humour. The group's image also became a signature, especially the increasingly flamboyant wardrobe of Dré (renamed André 3000), and their theatricality and stylish music videos became OutKast hallmarks.

 Backed by the hit single "B.O.B" (“Bombs over Baghdad”), OutKast's fourth studio album, Stankonia (2000), was a huge crossover success. It earned Grammys for best rap album and best performance by a rap duo/group for the heartfelt "Ms. Jackson," and it placed at or near the top of most critics' yearly “best of” lists. In 2003 the duo released the double album Speakerboxxx/The Love Below, which highlighted the solo abilities of both artists as they each took the lead on one disc. In the process OutKast both renewed its mastery of “old school” rap, largely on the Big Boi-dominated Speakerboxxx, and continued its assault on the boundaries of hip-hop, primarily on The Love Below, on which André 3000 sang as much as he rapped and included funk stylings. The album topped the charts and won three Grammy Awards in 2004: album of the year, best rap album, and best urban/alternative performance for the boisterous "Hey Ya!" In 2006 André 3000 and Big Boi starred in the musical Idlewild and recorded the sound track.
 

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Universalium. 2010.

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