/down"mahr'kit/, Chiefly Brit.
1. appealing or catering to lower-income consumers; widely affordable or accessible.
2. in a down-market way.

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Universalium. 2010.

Look at other dictionaries:

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  • down-market — adjective Date: 1970 relating or appealing to lower income consumers < a down market tabloid > …   New Collegiate Dictionary

  • down-market — adj cheap, inexpensive, low price, low cost, affordable, bargain, reduced, cut price, knock down, marked down, discounted, rock bottom, giveaway, throwaway, budget, economy, sale, economical, no frills, cheap rate, bargain basement, shoddy, cheap …   Useful english dictionary

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